BEHIND THE BRAND

PHERO is a clothing brand that is based in Amsterdam but manufactured in Poland. It aims to fulfil the needs of completing an elegant, timeless capsule wardrobe. We believe that building a lifelong wardrobe is possible only with high-quality and memorable items. We believe that a good look is always based on good quality staples and elegant pieces that make you recognizable and memorable while seen on the streets, but also allow for embracing your most confident self. Since we want to embrace the truest version of each of our clients we want to supply them with clothing that allows them to look elegant but doesn’t mean giving up on your comfort. Our garments are manufactured with high-quality but also very comfortable and stretchy materials. Our brand is mostly focused on modernized woman’s suit wear and allows for redefining and combining men’s silhouettes with feminine and sexy look. 
Our brand quote “Keep it bold and chic, being overdressed is a myth” is what we want to encourage women to believe in, knowing that fashion holds an incredible ability of embracing one’s personality. We want to encourage women to treat fashion as a form of maintenance and self-care. Thinking of getting ready and dressed as a ritual that is meant to bring excitement and build confidence.